Here’s a collection of cool innovative projects I really enjoyed doing. There are many creative ways you can communicate an idea or market a product…and they can be very fun, unique, and have social value. Need help in coming up with great ideas that fit your goals and strategy?
One of the best marketing projects I have ever done was to brew beer out of wastewater. We called it Reuse Brew. The Brown Ale and Bavarian Helles have passed the German Purity Law.
Working for a water technology solutions company, Xylem Inc., and having lived in the Philippines for most of my life, the reality of water scarcity is very real to me and understanding the reusing water as a solution is something well worth sharing.
I tried to simplify the water treatment process in a short, self-made presentation and featured a video from Xylem, Inc. to tell you more about this great project (which actually received a lot of attention on online and traditional media attention).
Curious how people reacted after trying Reuse Brew? Check this video from feature SAT.1 🙂